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September 17.2025
3 Minutes Read

The Journey of Mezcal: How Mi Oaxaca is Reclaiming Heritage in SF

Focused woman harvesting mezcal agave preserving mezcal heritage.

Preserving the Heritage of Mezcal: A Community's Journey

In the heart of Oaxaca, mezcal isn’t just a drink; it is a lifeline reflecting centuries of tradition, identity, and culture. Fabiola Santiago, born into a family of mezcal producers in Santiago, Matatlán, has devoted her life to reclaiming and preserving the rich Indigenous heritage associated with this traditional spirit. After experiencing the decline of the mezcal industry due to years of agave shortages and the overwhelming popularity of tequila, Santiago witnessed her family’s struggles firsthand. Agave plants, crucial in making mezcal, became scarce, forcing many families, hers included, to seek opportunities far from home in search of work.

Cultural Resilience Amid Migration

Santiago’s story isn’t just about mezcal; it's about community resilience. After moving to Los Angeles, she found comfort in the vibrant Oaxacan community, where traditions thrived. Even in a foreign land, the spirit of mezcal served as a symbol of connection and celebration. As she moved through life without legal documentation, mezcal became a sacred element at gatherings, infusing joy and nostalgia in a displaced community seeking to hold onto their roots.

Mi Oaxaca: A Nonprofit for Cultural Preservation

In 2019, Santiago took a formidable step in her journey. With a mission to elevate and protect Oaxacan food and beverage culture, she founded 'Mi Oaxaca,' a nonprofit that empowers Oaxacan artisans. By reconnecting local producers with their heritage and fostering appreciation within the Bay Area, Mi Oaxaca aims to showcase mezcal not merely as a drink, but as a narrative of identity, history, and spirituality.

Mezcal: From Rare Spirit to Artisan Gold

Mezcal's road to recognition in the United States has been rocky yet rewarding. Santiago emphasizes that this drink embodies the craftsmanship of the people who produce it. Each bottle tells a story of the land, the agave plant, and the families behind its creation. Through initiatives like Mi Oaxaca, the public gains access to high-quality mezcal and the artistry behind it, nurturing a new appreciation for this Indigenous heritage.

The Role of Community in Reviving Mezcal Culture

By collaborating with local artisans and producers, Mi Oaxaca fosters a deeper understanding of mezcal’s significance beyond consumption. Educational workshops, tastings, and storytelling sessions bring the community together to celebrate the traditions that make this drink special. Santiago's efforts are not only about preserving mezcal but also about weaving the fabric of her community tighter, creating bonds among people who share an appreciation for culture and heritage.

A Call to Action: Experience Mezcal Yourself

To truly appreciate the cultural significance of mezcal and the stories behind it, the community is encouraged to engage with Mi Oaxaca. Participating in workshops, tastings, and local events can provide firsthand experiences of Oaxacan culture while supporting local artisans. By embracing these traditions, you are not only enjoying a unique spirit but also becoming part of a larger narrative that values heritage and the stories that enrich our community.

The Future of Mezcal: Bridging Communities and Celebrating Traditions

As the mezcal industry evolves, Fabiola Santiago's vision for Mi Oaxaca paves the way for new opportunities. There exists a grounded hope that as people discover the beauty of mezcal, they will also recognize the importance of supporting artisanal producers and ensuring the sustainability of traditional practices. The journey of mezcal represents a crucial dialogue between the past and present, where every sip honors the struggles of the ancestors and the resilience of a community that refuses to fade.

By participating in the renaissance of mezcal, we share not only in the enjoyment of spirits but also in a commitment to cultural depth, connection, and the celebration of Indigenous legacies.

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